Logo
Back to Help

Organizing Campaigns

Group and track related links together

What Are Campaigns?

Campaigns allow you to group related links together for better organization and consolidated analytics. Perfect for marketing initiatives, product launches, or any project with multiple links.

Pro Feature:

Campaigns are available on Pro plans only.

Creating a Campaign

To create a new campaign:

  1. Navigate to Campaigns → Create New
  2. Enter a campaign name and description
  3. Set default UTM parameters (optional)
  4. Start adding links

Adding Links to Campaigns

You can add links to campaigns in several ways:

  • Create new links directly within a campaign
  • Add existing links from your link library
  • Move links between campaigns

Campaign UTM Defaults

Set default UTM parameters at the campaign level. These are automatically applied to all new links in the campaign, ensuring consistent tracking.

Campaign Analytics

View aggregated performance across all campaign links:

  • Total clicks across all links
  • Top performing links
  • Geographic distribution
  • Click trends over time
  • UTM parameter breakdown

Managing Campaigns

  • Archive completed campaigns
  • Duplicate campaigns for similar initiatives
  • Export campaign data for reporting
  • Set campaign goals and track progress

Campaign Tips

  • Use descriptive names that include dates or goals
  • Set up UTM defaults before adding links
  • Review campaign analytics weekly
  • Archive old campaigns to keep your workspace clean

What's Next?

Previous: Understanding AnalyticsNext: Plans & Pricing